Arrow “Damaged” Ratings: Another Good Night
NewsRatings November 8, 2012 Craig Byrne
More details are still coming in with exact numbers, but according to Marc Berman at TV Media Insights, the Arrow episode “Damaged” had a 2.8/4 in overnight ratings reports.
This number was significantly better than lead-out Supernatural with 1.5/5. Last week at this time Arrow had a 2.4/4. If these numbers keep up, this might be the best week for the show since the second episode, ratings-wise.
UPDATE from TVByTheNumbers: The numbers above are still a foreign language to me, but TVByTheNumbers has reported that Arrow had 3.69 million viewers last night, which would mean the highest ratings since the series premiere. Go Arrow!
More details from a press release:
“ARROW” STILL A STRAIGHT SHOOTER FOR THE CW
ARROW Posts Most Watched Episode Since Its Series Premiere;
Matches Season High in Adults 18-34 and 18-49
SUPERNATURAL Also Matches Season High in Adults 18-49;
Scores Second Most Watched Telecast of the SeasonNovember 8, 2012 (Burbank, CA) – ARROW keeps on hitting the bull’s-eye for The CW. Last night was ARROW’s most watched (3.75M) episode since the series premiere on October 10, and matched its season best among adults 18-49 (1.3/4) and adults 18-34 (1.1/3) according to national Live Plus Same Day Nielsen ratings for Wednesday, Nov. 7, 2012. ARROW also matched its second best performance in women 18-34 (1.1/3).
Week-to-week, ARROW was up across the board in all key demos: up 23% in total viewers, up 30% in adults 18-49, up 57% in adults 18-34, and up 38% in women 18-34.
Paired with ARROW on The CW’s dramatically improved Wednesday night, SUPERNATURAL climbed to match its season high in adults 18-49 (1.0/2) and its second most watched episode (2.3M) of the season. SUPERNATURAL was just shy of its season high in adults 18-34 (0.9/3).
SUPERNATURAL saw big gains over last week, up 30% in total viewers, 29% in adults 18-34 and 25% in adults 18-49.
Both ARROW and SUPERNATURAL continue to see dramatic increases over its Live+SD ratings once additional DVR data is factored in. On average with Live+7 day ratings, ARROW posts a 25% increase in total viewers over its overnight Live+SD ratings, and typically jumps 33% in adults 18-34 and 30% in adults 18-49. SUPERNATURAL also sees sizable gains with its Live+7 performance, improving 41% in total viewers above its Live+SD overnights, 46% in adults 18-34 and 52% in adults 18-49.
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